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Opening Day and Wand Classes

Store will officially open October 1st. Yaaaaayyy!!!!!

7-142 Waterloo St Waterloo Ontario N2J 1Y2

More news on details about the first week celebrations soon.

Ahem. Also…

Wand making classes will start on October 1st. Registration for classes will open September 3rd. You’ll need to be available Tuesday nights in October from 7pm-9pm. Only 8 students max per course.

You can sign up to make 1 wand for $50.00, 2 wands for $85, or 3 wands for $120.00. Tickets: https://howtomakewands.brownpapertickets.com

Only 4 classes needed to make your wand(s). I’ll be teaching my wave of wands bulk crafting technique.

There’s a fifth Tuesday in October, in case you have to miss one of the 4 regular Tuesday classes, you can take the make up class on Oct 29. You won’t have your wands ready for Halloween if you miss more than one class.

No homework. All materials and tools provided.

Your wands will be ready for pickup after final curing on October 24th. If you need to take the makeup class on Oct 29th, pickup after final curing available on October 31st.

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Summer and Fall Events

August 17 Noon-6:00pm is the Witchy Market hosted by KW Artists Co-op.
142 Waterloo St
Waterloo ON N2J 1Y2
Check out the Facebook Event Page for more magical details:
https://m.facebook.com/events/kw-artists-co-op/witchy-market/351112975761176

September 21 11:00am-6:00pm is the Royal Medieval Faire.
Waterloo Park West
Waterloo ON
Here’s their fantastical website:
http://www.royalmedievalfaire.org

Early October, I will be offering updated hours when the shop will be open to the public… in a larger, more immersive, themed space!!

October 19 10:00am-5:00pm and October 20 Noon-5:00pm is the K-W Central Artwalk, and the new Dubleve Wands space will be in full swing by then. In the same building as the KW Artists Co-op, through a side entrance, down a short set of stairs; you’ll find a timeless wand shop and artist studio.
The website for the K-W Central Artwalk is here:
http://www.centralartwalk.com

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Summer Markets and Events

Thanks to everyone who helped make the KW Artists Co-op 2019 Spring Market a success. Dubleve Wands sold a great many magical pins and a couple charms.

The micro scale Lego Hogwarts Castle should be opened up and begun next week. Woohoo!! Images forthcoming once that happens.

Upcoming Markets:

Saturday, June 8th, check out Elmira’s Robin in the Hood Festival from 10am to 5pm. Lots of fun and educational activities for all ages at Gibson Park, Elmira ON. This medieval-themed day is full of events, food, and vendors.
Robin in the Hood Festival

Saturday, August 17th at KW Artists Co-op 142 Waterloo St Waterloo from Noon to 6pm. Check out the Witchy Market. It will feature magical art, treats, installations, vendors, and more.
Witchy Market

Saturday, September 21st Waterloo Park West from 11am to 6pm. This annual event is a favorite in Waterloo. Child friendly, out doors rain or shine, features medieval choreographed fighting, magical creatures, food, games, vendors.
Royal Medieval Faire

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Upcoming Markets Early 2019

Here are the next two events coming up for Dubleve Wands:

Saturday, May 11th from Noon to 5pm. Visit 142 Waterloo St, Waterloo ON for a very full Spring Art Market. A handful of guest artists will be there along with our in-house artists.
KW Artists Co-op

Saturday, June 8th, check out Elmira’s Robin in the Hood Festival from 10am to 5pm. Lots of fun and educational activities for all ages at Gibson Park, Elmira ON. This medieval-themed day is full of events, food, and vendors. Dubleve Wands will be among them.
Robin in the Hood Festival

In other news, I have been gifted the micro-scale Hogwarts Castle Lego set. I never imagined I would own it. Once it’s built, the castle will remain available for viewing and photo opportunities at the KW Artists Co-op where Dubleve Wands is. It is the second largest set that Lego has ever released, and friends have agreed to help me built it. Photos will be posted on Instagram and Facebook once we break open the box.

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Labour Day Weekend

I have more than thirty wands to post to the online store and all prices to update beyond this weekend. It is the Labour Day long weekend; so prices will go up once we’re into the work week. Enjoy current prices while they’re still here.

See the most recent previous blog post for details on the new 2018 price increase. Check out the Facebook Page for the new wand preview video.

Getting into high gear for festival season. Really psyched for St Jacobs September 8&9. Updated remote station supplies for travel. It’s going to be a clean sleek booth with gorgeous wands displayed for the choosing.

Have a great and safe weekend. Your back to magic school supplies are here waiting for you.

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New Wand Prices Sept 1st

September 1st, the retail price of Dubleve Wands will increase. Now is the time to buy a wand you’ve had your eye on. Don’t delay.
The prices are not increasing arbitrarily. I calculate time into the cost of the wands. I don’t get paid for making them until the wands are sold. Minimum wage in Canada went up January 1st 2018. If I leave the prices as they are, I’d be making less than the new minimum. I didn’t increase prices back in January because I make most of my wands in July and August.
My inventory dwindled very low this year and I’ve been steadily working on new wands. I’m standing behind the promise I made last year and prices will not increase until September 1st. This has been a notice to inform and remind. Thank you for your interest and continued patronage. I will continue to offer prices as low as I can to remain competitive and funded.

The new prices will be as follows:
Charming approx. 8.5″l-10.75″l
$20.99CAD (currently $16.99CAD)
Transfiguring approx. 11″l-12.75″l
$24.99CAD (currently $19.99CAD)
Dueling approx. 13″l-14.75″l
$28.99CAD (currently $22.99CAD)
Philosopher shorter lengths, thicker diameter
$29.99CAD (currently $23.99CAD)
Alchemist longer lengths, thinner diameter
$34.99CAD (currently $27.99CAD)
Lord approx 16.5″l-18.75″l
$36.99CAD (currently $29.99CAD)

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You Want to Make a Wand

Dubleve Wands has been my most successful product line to date. They’re each one-of-a-kind, personalised, have character, and spark the imagination.

I was encouraged by my fellow members at KW Artists Co-op to pursue them, and I decided to focus on them more than ever in 2018. A new direction for them has also been proposed to me not only from my co-op but from other friends and organisers.

Right now I’m working out the logistics and the how to get others making wands the way I do in a program format.
The first soft launch I’m going to do will be with Open Streets for the City of Waterloo July 15th 12pm-5pm. The theme for Open Streets this day is Cosplay. It won’t be a strong tutorial program; but it will allow you the opportunity to decorate a wand, make a charm, and take them both home in a box with you.

I’ll have enough materials to make a hundred wands. That’s ten an hour if they last that long at my booth. Now if you’ll excuse me, I’m working on a good weather draught.

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DIY and Chopsticks

I know many a fan of Pinterest and DIY blogs who make and sell wands for large groups of kids. Those wands are made in bulk, start off as rolled paper or chopsticks, are covered in clever glue dollops, given a coat of brown paint and gold paint by dry brushing, and they delight kids en masse for birthday parties.

Several times I have been asked at conventions about competition as though it should worry me. Even if there are several wand purveyors, I claim I don’t have any competition. The wand chooses the witch or wizard after all. In fact, I’m delighted the kind of compliments I receive regarding my wares. They do get compared to the chopsticks and paper rolled and the over-painted. I have been held up next to the Noble brand and there’s really no comparison. These wands are not trying to be what was held by an actor in a movie.

Those who have read the Harry Potter series, these wands came out of my head after reading those. These are based on what was discussed in the books, off of the core descriptions. And I think it is the most telling when a fan of or owner of my wands will confide in me that the wand is real to them. That’s the highest praise of all.

I have always enjoyed making properties (props) for film and theatre. The wands are my favorite to make of them all. And the whole point of them is, after reading the books, I wished for a letter from a far away wizarding school. And even if that letter will never come, at least I have my wand, and I can use it to help focus my imagination until my heart is content.

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First Wands, Wands First

It was always like someone else’s birthday, with the privilege of opening up their presents for them, everytime a shipment would come into Alex’s costume shop.

More than a decade ago, there was a very exciting arrival. We had received the boxes with the branded wizarding world capes, wands, hats, round glasses, and other magical accessories. The item I was the most excited to see was the wizard’s wand. I told Alex as much.

We thought we had deduced the box it was in, cut the box open, and began to search it out with an energetic fervor. Grabbed the card and formed plastic with the correct title on it, turned it over quickly, and almost immediate disappointment set in. It was such a let down in fact that I didn’t know just how upset I was, I laughed and joked about it.

Alex and I were somewhat dumbfounded. My total recollection is a little fuzzy now, but I think at one point she even exclaimed, “And I’m supposed to sell these.”

It was supposed to be the main title wizard’s wand as seen in the movies. But it closer resembled fake poop you might try and leave somewhere conspicuous for others to find and be disgusted by. It was a very oddly shaped piece of long brown plastic without any colour deviation. I don’t think anyone could have mistaken it for a piece of wood.

I know I proclaimed, “I can do better than that.”

And Alex said, “Show me.”

“Okay, I will.”

And with Alex’s help, I made Wooden Magical Wands to sell in her store. And when parents were faced with the option of buying either a piece of plastic that resembled poop for less than $10CAD or a wooden wand for $20CAD, they more often bought the wooden wand.

The great benefit of working with Alex was I got immediate feedback about what customer’s liked or didn’t like about their wands. While designing them I removed aspects and elements that didn’t work.
The original wands each had a predetermined charm already attached and this was problematic, especially if the charm got ripped away.
The wands became longer because at 6″ they were too short for most, the handle application was refined, I experimented with different finishes and stains, I added a link to the butt of the wand and created a range of charms for customization.
The charms didn’t do so well at first, so to the link became a place to attach a tag with the wand’s information like it’s wood, magical core, and the personality trait it was looking for in a wizard. The tags have changed over time as well.
I found a manufacturer of appropriately sized boxes, came up with a name, designed a graphic (well, borrowed one from Pamela Colman Smith who illustrated the Rider Tarot). I have received commissions for wands and that changed them also.
I have created ranges of wands that I make in batches (called waves) and different price points have resulted. I try to create savings where I can and pass them along.

In 2010 I launched my first online shop through Etsy. I have used Square, Shopify, and now I am bringing Dubleve Wands to its own separate brand under Twilight Rabbit Creations. I make and sell more wands than my Tarot decks, so it seems only fitting to make them easier to find on the web. Here my wands are now housed under www.DubleveWands.com

As far as the future is concerned, the wands continue to influence my art and creativity. I have plans for new prints and games based on them. So stay tuned to this blog to find out about the development of new wand-related projects, and what festivals near you will have a Dubleve Wands booth.

Thank you for staying a spell,
Jessica